Homepage concepts, two directions
Both use Unidata's existing logo and red and charcoal palette, the same solution-first structure and the same content. They differ in mood. Prepared by PWD Digital for Ron and the Unidata team, November 2026.
Reliable field data from the world's toughest places.
Direction A
Field to Cloud
Dark, cinematic and tech-forward, in the spirit of Myriota and Hiber. A full-screen film hero, live data callouts and a glowing world map. Says "connected monitoring company" loudest.
Reliable field data from the world's toughest places.
Direction B
Clear Signal
Light, clean and editorial, closer to Samsara and Hologram. Brand red does the heavy lifting on white and warm grey. Easier to scan, and the closest step from today's brand.